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Big River Solutions have repeatedly proved to be the perfect partner when challenged with maintaining a category leadership position is a dynamic segment, impacted by rapid changes in consumer tastes and competitive actions.

Paul Gordon - VP Strategy (Europe), Sales and Marketing, Coca-Cola Enterprises.

Our Voice

Ahh the Troodos Mountains

It’s holiday time again. I’ve packed my bags and I am off to Cyprus. I am looking forward to big fat oranges, lovely mountain views and a language that is incomprehensible to me. But I want to get away from it all, and that means heading in the Troodos Mountains where I can walk the […]

It’s All ‘Go’

So there I was driving along Tottenham High Street with Zoe alongside me. It was 1986, I had just graduated and started my first job working for Cadbury. I rep’ed for them for c3 years working in north London (covering most of that area as a relief rep), then getting my own territory after 18 […]

Timely reminders

I’ve been looking through some old sales training material. Its something I do around this time of year. It refreshes the parts other notes can’t reach.  Something that has caught my attention today is Point of Purchase Drivers. These bring the four areas Account managers try to influence, together to increase the volume and hence […]

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