Big River Solutions have repeatedly proved to be the perfect partner when challenged with maintaining a category leadership position is a dynamic segment, impacted by rapid changes in consumer tastes and competitive actions.
Our research confirms that creating category excellence is how to win in 2020. Why? The grocery industry is going through significant structural change as the industry adjusts to technology, economic and social impacts. Consumption patterns will emerge as consumers and shoppers become more influenced by environmental and healthy consumption patterns. So how will brands connect? […]
As we all look forward to the next decade, here at Big River Solutions we celebrate our 22nd year in CPG commercial performance and transformation. Big River Solutions wishes all our clients, collaborators and candidates a fantastic new year ahead. In the first of our reports of this year to be released later this month, we […]
The quickest way to make people remember something is to make them laugh. It allows the audience to connect to the story. Shocking statistic 1: People are turned off by data. Facts and figures are as great as supporting information. 75% of Executives make decisions from the gut. If the Executive connects to your story, […]
