Category Management & Shopper Marketing Solutions
From category vision to shopper activation, we design strategies and tactics that inspire teams to embed and deliver
Choose your area of interest below
How to build categories
How to change shopper behaviour
How to build capabilities
How to be the best
How to understand shoppers
How to be consistent
Trusted by brands ...who keep coming back for more
Big River Solutions have repeatedly proved to be the perfect partner when challenged with maintaining a category leadership position is a dynamic segment, impacted by rapid changes in consumer tastes and competitive actions.
Paul Gordon - VP Strategy (Europe), Sales and Marketing, Coca-Cola Enterprises.