Sometimes we forget that the hard yards count for something. Yesterday I received an unexpected email from Tim Hughes who along with Adam Gray and Alexander Low are part of Digital Leadership Associates. This team are at the forefront of social selling globally. Tim’s email asked me to review an article he had written based […]
As the consumer market evolves and as the points of contact/interruption increases for shoppers, suppliers should ensure that they have a consistent approach to all channels.
This will create a consistent brand experience.
Big River Solutions can help you define and design your approach to digital / e commerce, improve capabilities and maximise returns from activities. Working in Category Development/ Category Management and Shopper Marketing, we can help you define your strategy, create plans, implement them and embed new processes and practices.