Consulting Services

Services:
Creating Collaboration

With a diverse team of leaders and seasoned category and shopper practitioners, each assignment is approached with an expert eye, a professional curiosity and a determination to land the plan.

It helps that our consultants include world champion cyclists, tri-athletes, martial art world champions, and self-starters, who delight in working with clients across a wide range of consumer industries, to enrich the shopper experience and increase customer understanding.

We deliver projects that lead to skill enhancement, improvement in practices and processes and leave (through firmly embedding our output) a legacy that survives long after we have left. We continue to demonstrate our ability to deliver projects that are strategic or tactical and that deliver internally as well as sometimes, being the face of our clients externally.

4-circles

Project Management – the unsung hero

We define project management as the planning, organisation and then management of the resources required to complete a specific task. Projects are different to business-as-usual activities. They require people to come together temporarily to focus on specific project objectives. This group of people may be recruited from disparate parts of the business and may be at very different levels […]

The 4th Industrial Revolution

In the 4th industrial revolution selling the right solution to the right shopper will be key. As food manufacturers, customers and shoppers search for what they want and need, has the time come to re-evaluate what is possible? For the shopper the term omni-channel doesn’t exist and here is why: Shoppers buy for the occasion […]

Click and collect: The underdogs friend?

We Brits love supporting the underdog… but we love competition as well so is click and collect the answer? This morning I am being driven to our offices in Marlow, which gives me a great opportunity to catch up on my LinkedIn posts. One post by Stewart Samuel stands out about click and collect. Now […]

Project Management – Our 5 step process

Last week we held a project completion party to celebrate the successful conclusion of a tricky category management project, that had been 2 years in the making. Working across a multi-functional and multi-cultural organisation does present its own challenges, and that is what we had embraced. As I watched the team ‘catch their breath’ that […]

Getting to know us – one store at a time …

Welcome back to the section of our newsletter where we invite you to get to know us a little better by examining our store choices. Here we discuss our favourite shops – supermarket, specialist and top up. We share why they are our favourites, what we love and what we would change. Just for fun, we share where we might […]

How to optimise the output of your projects

We define project management as the planning, organisation and then management of the resources required to complete a specific task. Projects are different to business-as-usual activities. They require people to come together temporarily to focus on specific project objectives. This group of people may be recruited from disparate parts of the business and may be at very different levels […]

Voice of the Customer

How do you understand your customers’ needs and harness their voice to drive business performance? One way that this can be achieved is to run a Voice of the Customer programme. What is Voice of the Customer (VoC)? Voice of the Customer (VoC) is a term that describes your customers’ feedback about their experiences with […]

Growing a sustainable competitive advantage

Creating a Capability Framework A major part of what makes your business unique are its capabilities.  They define what your customers’ value and they distinguish you from your competitive set. If you are able to offer something that is unique, your customers will choose you over your competitive set. A capability framework is an important […]

Your benchmarking results are in – are you ready to act on them?

Benchmarking is a valuable exercise providing great insight into a customers’ perspective on a supplier’s performance. It is a way to compare your performance to the industry’s best and identify where as an organisation you are falling behind or excelling.   Your benchmarking results are in – what are you going to do now? How […]

Optimising the return of purchased solutions

A recent discussion with a client last week brought into sharp relief the fact that, within almost every business, there is a whole lot of money spent on things that are not fully utilised. We can list them: data, research, software, tools and even consultancy. There seems to be a behaviour in businesses that can […]