Results of a recent industry survey confirmed that not enough people know what we do. I thought it was time to change that. Here is a very quick introduction. We all know that management consulting firms exist to solve problems. This business model hasn’t changed in 100 years. Problem-solving is a key asset for any […]
Our research confirms that creating category excellence is how to win in 2020. Why? The grocery industry is going through significant structural change as the industry adjusts to technology, economic and social impacts. Consumption patterns will emerge as consumers and shoppers become more influenced by environmental and healthy consumption patterns. So how will brands connect? […]
As we all look forward to the next decade, here at Big River Solutions we celebrate our 22nd year in CPG commercial performance and transformation. Big River Solutions wishes all our clients, collaborators and candidates a fantastic new year ahead. In the first of our reports of this year to be released later this month, we […]
The quickest way to make people remember something is to make them laugh. It allows the audience to connect to the story. Shocking statistic 1: People are turned off by data. Facts and figures are as great as supporting information. 75% of Executives make decisions from the gut. If the Executive connects to your story, […]
When we here at Big River Solutions think of all the benefits of being in our business, we quickly think of our relationships with great customers like you. Thank you for giving us the chance to do what we enjoy.
I love watching comedians perform. The material doesn’t bother me, I think that’s simply the additive. Entertaining stories have no purpose other than the story itself, right? But I am not so sure. I adore the language comedians use. From the rhythm and rhyme to the pitch and pace of the story, I am spellbound […]