How do you grow an agile CPG business? Ever wondered if your organisation is a little too tactical with Shopper Marketing? Or needs a longer-term category vision? Do those marketing targets need a new business strategy? Do your structures and processes have to be more agile to allow you to grow? You may already know […]
In the 4th industrial revolution selling the right solution to the right shopper will be key. As food manufacturers, customers and shoppers search for what they want and need, has the time come to re-evaluate what is possible.
With the emergence of AI, IoT and robots are set to be the backbone of all industry sectors, not just FMCG/CPG. Predicted innovations include driverless cars, trains and planes. Those in the legal profession financial services will feel the pinch as well blue collar trades. Which all seems a little far fetched doesn’t it. But maybe not. Post Brexit somethings got to change.