Big River Academy

Big River Academy:
Category Management and Shopper Marketing
'Delivering the power of face-to-face learning'

Academy

Our credentials

The Big River Academy team has many years of experience designing face-to-face learning events.

We are recognised as offering great mentoring and one-to-one training.

We have also embraced new learning techniques as they have become available, and consider ourselves expert at incorporating e-learning where it supports workshops or for remote learning.

We are constantly updating our materials with best practice and up-to-date case studies.

red people 2

Tell us what you want know and we will create it!

At Big River Academy, we start by working with your organisation to consider where you are now, what goals need to be addressed and then create a tailored solution that will deliver against agreed objectives.

We create customised training based on identified needs or business issues, incorporating (if relevant) any specific areas of interest.

We recognise that resources – both time and money – are precious. We ensure that what we provide is tightly targeted and tailored so that every moment of your training is effective.

We can provide coaching, mentoring and on-the-job training as well as classic classroom training. Along with one of our partners, we are able to create e-training that provides a cost-effective solution that will embed classroom training.

red people 2

…Or select from 9 open workshops

As a top-up to existing training or as a cost-effective solution, we also run open training days specifically targeted at up-skilling an individual.

We currently offer Open Workshops covering two areas:

  • Shopper Marketing
  • Category Development.

There are different learning styles which can be optimised where the plenary output can be put into practice

  • as soon as possible
  • on real-life scenarios and
  • where the language and landscape reflect the reality that the delegates return to.

Open workshops give the delegates the opportunity to network with other practitioners and offer an enjoyable way to hone skills. Delegates will return to work with all relevant training materials.

red people 2

Next time…

Workshop dates
  1. Category Development – Practitioner

    13 February - 14 February
  2. Category Development – Basics

    15 February - 16 February
  3. Shopper Insights – The Basics Revealed

    21 February - 22 February
  4. Shopper Marketing – Basics

    10 April - 11 April
  5. Category Management for Non Category Managers

    12 April - 13 April

Open Workshops

Articles

Voice of the Customer

How do you understand your customers’ needs and harness their voice to drive business performance? One way that this can be achieved is to run a Voice of the Customer programme. What is Voice of the Customer (VoC)? Voice of the Customer (VoC) is a term that describes your customers’ feedback about their experiences with […]

How to enhance your work performance by learning to say ‘no’

It is a simple truth that many of us find it difficult to say no when asked to do something, even if we don’t have the time or it isn’t our remit. This is especially hard when the request is housed in a compliment – “you are so great at…”, “you find it easier than […]

  • 1
  • 2